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Our methodology

Research on the subject and the experience accumulated over the years show that there is no single methodology. Rather, it depends on the objectives of each part of the program, the skills to be exercised or the attitudes and behaviors to be enhanced.

Isora Neurociencia Business School programs integrate several aspects

In this way, participants can discuss the concepts learned with a strong orientation toward reflection on the concepts, their ethical foundation and their value-based grounding.

The Case Method

At Isora Neurociencia Business School, we are convinced that the best way to learn is through real cases, whether in presentation format or through virtual simulations. The case method has been used by the world’s leading business schools, the most prestigious medical schools and by highly relevant publications such as the New England Journal of Medicine.

The case method contributes to:

Solving problems, generating knowledge and promoting creativity
Increasing flexibility, making participants aware that there may be more than one successful solution.
Using prior knowledge for analysis and the proposal of solutions
Increasing participant motivation by confronting them with real, motivating, dynamic situations related to professional practice.
Developing different learning styles, as well as teamwork
Improving self-esteem and confidence, self-knowledge and the vision of others, autonomy in learning.
Enhancing communication skills, information discrimination, decision-making and argumentation, anticipation of consequences, etc.
Retention of information and knowledge acquired through discussion and practice with the tools used.
Understanding divergent problems and adopting solutions through reflection and consensus

The last of the human freedoms is the choice of the personal attitude one must adopt toward destiny in order to decide one’s own path.

- Viktor Frankl

Focus Values System Method

At Isora Neurociencia Business School, after years of study, research and internal and external validation, we have developed a model based on values and levels of consciousness in order to provide a response to human behavior

We have connected the model of values development and levels of consciousness with scientific evidence verified through neuroscience.

The work we carry out at Isora Neurociencia Business School has several fundamental axes based on:

All our training programs approach the Focus Values Systems methodology and the development of values and levels of consciousness on a scientific basis.

My time at Isora Neurociencia Business School® marked a before and after in my life. Coaching has allowed me to grow as a person and, more importantly, to apply it. I have found a profession with a future, focused on the development of human talent. I am grateful to the team at Isora Neurociencia Business School® because, with their professionalism, they managed to inspire and awaken a potential in me that had until then been unknown. I would especially highlight the mastery and closeness of Dr. Hernán Cerna Vergara, Director and professor of the center, my true Coaching master.

- Eva Villas

Business coach, expert in fashion and marketing